Bigin is the upgrade your small business needs

From team pipelines that help you streamline your entire business process to workflows that automate productivity-draining tasks, Bigin has everything your small business needs to sell more and acquire more customers. Close CRM's startup edition is $49, and while Bigin has a free edition, our $7 express version is has features that can help you scale up your small business.

For those starting their small business journey, $49 can be a lot to pay. Bigin's free edition offers features like instant workflows, built-in telephony, standard dashboards, and more—all without that intimidating price tag. With the features small businesses need and its affordable pricing, Bigin is perfect for small businesses and those just starting out.

Bigin as a relationship tracking spreadsheet
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Some of Close CRM's notable limitations

Not built for growing startups

When it comes to helping small business owners who are just starting out, Bigin definitely wins. Bigin's free edition has features that are perfect for any beginner, but as your small business grows, you'll need flexible plans which Close CRM doesnt offer.

Limited pipeline functionality

Close CRM offers simple pipelines to track deals and opportunities. But pipelines can do a lot more. Bigin enables you to create distinct pipelines for each team in your organization so you can manage every customer-facing team from one account.

Automation offered at an exorbitant price

Some tasks are time-consuming by nature, and automating them can help you save time. You can only get automation capabilities from Close CRM's Startup edition for $49. Conversely, Bigin's free version offers similar automation capabilities.

No ready-made templates to help you get started

Close CRM doesn't offer any ready-made templates, which can mean that beginners have to reinvent the wheel in order to get started. On the other hand, Bigin has numerous templates made for various types of teams across different industries.

No invoicing features

Close CRM doesn't have any built-in functionality for creating quotes or invoices, meaning you won't be able to create or view invoices, estimates, or sales orders related to customers. Bigin integrates with Zoho Invoice to enable you to keep and track your customer records across platforms more easily.

Lack of customer support

Whether it's just one user or many, Bigin always prioritizes users when they're trying to figure things out, and that's why we have a dedicated team for onboarding and live chat on our website who can answer your questions in no time. When it comes to Close CRM, customer onboarding is only available in its Enterprise edition, which is $699.

No currency conversion functionality

Your small business shouldn't be limited to one place; it has the potential to go global. Bigin's multi-currency feature lets you work with different currencies so you don't have to worry about exchange rate conversions.

No free edition

Once you complete Close CRM's 14-day free trial, you have to opt for their $99 plan to continue using the product. Bigin's Free edition offers a bunch of useful features so you don't have to pay for a plan if you don't need to.

No developer platform

The possibilities are endless with Bigin's Developer Platform. If you're a developer keen on creating custom functionality, you can use the Developer Platform to create your own toppings and publish them on Bigin's Marketplace for other businesses to use.

Here's a list of features that Bigin offers for your business:

Multiple pipelines
  • Multiple pipelines
  • Workflow automation
  • Multiple currencies
  • Multi-channel communication
  • Integration with third-party apps
  • Enterprise-grade security
  • Mobile app for iOS & Android
  • Ready-Made Templates

Bigin vs. Close CRM

  • Features
  • Premier US$ 12/user/month/billed yearly
  • Startup US$ 49/user/month/billed yearly
  • Professional US$ 299/user/month/billed yearly
  • Enterprise US$ 699/user/month/billed yearly
  • Features
  • Full-fledged pipeline management (Combine all your pipelines across teams and functions in one place.)
  • Connected records (Unique feature from Bigin to automate all actions in your pipelines.)
  • Contact management
  • Deal management
  • Email integration
  • Email templates and insights
  • Free Gmail add-on
  • Google Workspace and Microsoft 365 integration
  • Built-in telephony
  • Telephony marketplace
  • Free invoicing
  • Built-in forms
  • Workflow automation
  • Activity management (calls, events, tasks)
  • Built-in dashboards
  • Customizable user profiles and roles
  • Stage transition rules
  • Multi-currency
  • Developer tools
  • App marketplace
  • Mobile apps (iOS, Android, iPadOS) (Not available in play store)
  • macOS app
  • Premier US$ 12/user/month/billed yearly
  • Startup US$ 49/user/month/billed yearly
  • Professional US$ 299/user/month/billed yearly
  • Enterprise US$ 699/user/month/billed yearly

We scale up with your business

When your business grows to the point where it needs a more advanced CRM, don't worry! You can migrate from Bigin to Zoho CRM seamlessly in just one click. Learn more

Trusted by 7,500 small businesses globally

I'm self-employed and I run a design, printing, and marketing business. I wear all the hats when it comes to my business, so I need tools that help me automate and track everything that goes on day-to-day. I have been looking for a simple CRM for the last 3 years. During that time, all I found were apps with way too many features that came with a hefty price tag. When I started using Bigin, I loved how easy it was to use, and it had a clean and organized interface. The ability to sync my other apps with it using Zoho Flow was a big plus. One of the best things is they made it affordable. I look forward to being seeing how Bigin evolves and helps me run my business better.

Bigin is easy to use for a growing organisation like Ammacus. The platform is very intuitive and saves time on double entering information and has saved us many hours in lost productivity. As an early adopter of Bigin, we look forward to continued new applications & developments to make the platform even better than it is today. In addition, we have received fantastic client support when it was required.

Bigin is exactly what we needed at our growing real estate company. We had looked into many CRM services but all of them were either too costly with features we didn’t yet need; too complicated to set up; or too simplistic. Zoho Bigin has been amazing. I watched one instruction video from the YouTube channel and I was ready to set up. It’s so simple to navigate that we were up and running on day 2. Customer support has also been great. I’ve received quick responses to all my queries. Just stellar all the way.

I am a huge fan of Bigin. I have literally spent years trying to find a solution like this so that I could track all of my clients. I have two different business entities with differing needs for each. This has made it challenging. I tried different apps that are made for larger businesses and they were not as user friendly as Bigin. Plus, the costs were too high for me. I recommend Bigin to everyone I know. I have been a customer since October of 2020 and I could not be happier with this application.

I have been using Bigin since almost it was launched and I must say this is one of the most simple yet very effective tools for entrepreneurs. The Deals module helps me stay on top of my plans and closures. The leads are easy to add, track and follow-up, due to which I feel much in control of my marketing process. Assigning tasks and calls have taken my follow-ups to the next level. I love Bigin's web, Mac and iOS interfaces and I find them very intuitive and easy to use. Thank you Zoho for creating this CRM and making my life so simple.

Krista Guerrero,Owner, Kreative Design/Marketing
Craig Aspey, Managing Director, Ammacus
Aika-Grace Wangwe,Assistant, Goshen Acquisitions Ltd.
Susan Carpenter,Owner, Life's Doors Meditation
Gagan Kapoor,Chief Marketing Consultant , Go4growth Consulting
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Bigin - A leader in the CRM category for small businesses!

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*The names and logos for Zoho are trademarks of Zoho Corp. All other trademarks, brand names, or product names belong to their respective holders. Comparison information as of 06.10.2023.