Bigin for Content Planning

Meet every deadline by streamlining the content creation and publishing process with Bigin.

Get Bigin for content planning Access Bigin
Top banner image representing content planning

Why content creation is easier with Bigin

Quality content posted at the right time and on the right platform can help drive more traffic to your website, generate more leads and conversions, and boost your business's overall brand image. In order to churn out content seamlessly, you need a comprehensive yet adaptable content planner.
Bigin's template is exactly that and more!

A CRM designed for facilitating
content creation

Bigin will help you meticulously plan every step of the content creation process, from the conception of an idea to its transformation into an invaluable asset for your company and a beneficial resource for your audience. Not only does it work great for small businesses, but it also adapts exceptionally to smaller teams within larger organizations, making it the ideal go-to tool for all onboarding. Don't believe us?
Take a look at what it can do.

Customizable modules for
storing important data

Remembering small details like deadlines, author/editor names, publishing platform names, and more are key to creating effective content—but it can be a hindrance to the free flow of your creative juices. So let Bigin take care of it! We put together the right modules and figured out the optimal way to store information pertinent to each work item.

Module containing details of a new work item

Monitor content creation

Set up a pipeline that shows all the content you and your team are working on. Keep track of deadlines, who's authoring which particular piece, and other important information.

Keep a list of all Clients

Keep up with your ever-growing list of contacts. In order to see them neatly arranged in stages in your pipeline, you need them all to be safely stored somewhere. The Contacts module is where you'll find your clients along with necessary details about their requirements and contact details.

Track your clients' Companies

Bigin gives you the flexibility to work with individual customers, an entire company, or a mix of both! You can use the Companies module to keep records of all your customers and the companies they work for.

Store all your Products in one place

Keep a list of all your products in the Products module so you never have to scramble for details. Find another great product? Add it here and you're good to go! Make it easier for your new hires to get acquainted with the products and services your organization offers.

Make calls and create tasks and events with Activities

From the Activities module, you can set up tasks and events, make calls to your customers, and host and schedule video calls and meetings—all within Bigin.

Crunch numbers with Dashboards

Stay on top of your performance so you know just how well you've been doing. Bigin comes with dashboards that accurately report your performance with customizable charts and tables.

Set up a comprehensive pipeline to
keep track of content generation

Bigin's pipelines are all the rage in the small business world, so we decided to double down on our most important feature and provide a pipeline that covers all the key stages of the content creation and publishing process, from ideation to revision to publication.

Here are the stages of a typical content-planning process laid out in a pipeline:

Pipeline with the stages of the content generation process.

Create custom fields to store
all relevant information

One size never fits all, so don't compromise on your needs. Bigin's customizable fields enable you to store information relevant to your unique content generation process.

Creating a new content record

What else?

Make calls and send emails directly from Bigin

Need to make phone calls? Check. Need to send emails? Double check. Bigin's not just limited to calls; you can also host video calls and presentations without leaving the app. Alternatively, if you want to dial it down and keep everything over email, you can do that as well. Bigin comes with both IMAP and POP support so you can integrate the most popular email services and send and receive emails directly in Bigin.

Set up workflows and let Bigin deal with the daily routine

Here's how you can save even more time: Set up workflows in Bigin to automate daily tasks like adding a new customer to your client list, sending testimonial request emails to your customers, and much more.

Create multiple pipelines for all your operations

Bigin covers other business operations as well. You can create multiple pipelines for different processes, like case studies or app reviews, so you can monitor and visualize them all at once. Yes, you can customize stages and fields in all your other pipelines, too!

Connect all your favorite apps

Bigin seamlessly integrates with many top apps out there. From Google Workspace to Office 365, we have an enormous selection. You can also connect to a thousand more apps through Zapier, Zoho Flow, or our magical developer APIs.

Sell from anywhere with the Bigin app

The Bigin app for iOS and Android is easily one of the most useful CRM apps on the market. Track your projects, call your clients, and make moves on the go. With the Bigin app, you can take your business literally anywhere.

Do you have a friend or business
associate looking for a CRM?

Bigin comes tailored for a ton of other industries! Take a look!

All this for only $7 a month per user.

Stop pinching yourself, it's real!

Bigin is priced advantageously for small businesses to give them the right applications to grow and flourish. This will never change. At just $7 per month per user, Bigin provides all that you need and more, which makes it the best small business CRM in the world. Nothing else comes close.

See all pricing

Don't take our word for it,
hear from people just like you.

Bigin is easy to use for a growing organization like Ammacus. The platform is very intuitive, saves time when it comes to entering duplicate information, and has saved us many hours in lost productivity. As an early adopter of Bigin, we look forward to continued new applications and developments to make the platform even better than it is today. In addition, we have received fantastic client support when it was required.


Craig Aspey, Managing Director, Ammacus

I'm self-employed and run a design, printing, and marketing business. When I started using Bigin, I loved how easy it was to use, and it had a clean and organized interface. The ability to sync my other apps with it using Zoho Flow was a big plus. One of the best things is that they made it affordable. I look forward to seeing how Bigin evolves and helps me run my business better.


Krista Guerrero, Owner, Kreative Design/Marketing

Bigin helps my business by providing a simple way to stay on top of new contacts: easily adding them to the database from my Gmail, assigning tags to stay organized, adding notes to personalize future nudges and interactions, and integrating seamlessly with Mailchimp for my newsletter outreach. I'm delighted to have found a flexible CRM solution that can cater to a small creative-industry business like mine!


Sean Kane, Owner, Sean Kane Illustration

Love the new features. It helps make the entire CRM system more personal and germane to our workflow. The searches seem to be more pointed and concise. Bigin has the capabilities and customization for my growing business and no bloat to clutter my process. Overall, Bigin is the perfect option for what I need.


Derek Osborne, CEO, Osborne Real Estate and Business Brokerage


Create and follow through on a
content strategy. Get Bigin.

Give our 15-day free trial a go. No credit card and no hidden charges. Just Bigin.

Access Bigin Get Bigin for real estate